VP Marketing • Brand Strategist • Events

Tamika L.
Blockett.

Culture-Driven Marketing Leader

20+ years of turning brand ambition into cultural relevance - across entertainment, media, and mission-driven organizations.

Tamika L. Blockett
Career highlights
BET NETWORKS VIACOM ESSENCE Nickelodeon IPG Mediabrands Coca-Cola Universal McCann SheaMoisture
20+
Years of marketing leadership
4.3B+
Media impressions generated
11
States PSC operates in
5
Countries PSC serves

About Mika

Strategy.
Culture.
Impact.

I'm a VP-level marketing executive with 20+ years building brands that resonate in culture - not just campaigns that run. From BET Networks to ESSENCE to Disney, I've led teams, shaped strategy, and delivered results at the highest levels of entertainment and media.

My superpower is cultural intelligence - the ability to see where a brand stands in the cultural landscape and build the strategy to move it. I've done it for global corporations, independent brands, healthcare associations, and everything in between.

I'm the founder of Cereal Milk Creative, a strategic marketing consultancy, and Pretty Smart Cookies, a youth empowerment organization serving girls ages 12–18 across 11 states and 5 countries - rooted in Black and Indigenous cultural education and mentorship.

Currently open to VP-level marketing opportunities where culture, community, and creativity converge.

Selected Work

All case studies
BET Networks / Viacom
Building Black Culture at Scale
VP-level campaign strategy for one of the most iconic Black media brands in the world - from programming launches to brand partnerships.
Healthcare Association · AHIP
Multi-Channel Registration Campaign
Enterprise marketing strategy driving conference registrations across email, digital, and live events - delivering measurable pipeline results.
SheaMoisture
Transforming a Heritage Brand
Strategic repositioning rooted in cultural authenticity, community trust, and the evolving identity of a legacy Black-owned brand.
Cereal Milk Creative
Senior Consulting: Enterprise Results
Senior marketing consulting for national clients - from strategy to execution - delivering outcomes that rival in-house VP-level teams.

My Ventures

Marketing Consultancy
Cereal Milk
Creative

A strategic marketing consultancy delivering VP-level thinking to brands that need it most. Specializing in cultural marketing, brand strategy, and campaign execution across entertainment, media, and associations.

$1M+
Partnerships brokered
10+
Enterprise clients served
Visit Cereal Milk Creative
Youth Empowerment · Nonprofit
Pretty Smart
Cookies

A youth empowerment organization serving girls ages 12–18 across 11 states and 5 countries - rooted in Black and Indigenous cultural education, mentorship, and leadership development. 100% participant retention.

67+
Girls served
100%
Retention rate
Learn about PSC
Open to opportunities

Ready to build
something
great?

VP Marketing • Brand Strategy • Open to Remote & Relocation


⇩ Download Resume